FAQs
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What business are you in?
We’re in the business of strategy. We help businesses move from stuck to clear - delivering sharp, simple, practical strategy that cuts through noise and drives action. It’s not theoretical, it’s not bloated - it’s strategy that actually works.
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What problems do your clients really have?
Our clients often feel lost in complexity. They’re unsure of who they are, what they offer, or how to make clear decisions. They’re overwhelmed by information, distracted by too many options, and under pressure to move - but don’t know how. Creativity has been lost in the noise.
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Why can't they solve it themselves?
They’re too close to the problem. They don’t have the time, the space, or the headroom to think clearly. Strategy is seen as expensive, abstract, or a ‘nice to have’ - not the creative unlock it can be. And most consultants just reflect back what they already know.
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Why not an agency or consultancy?
They’ve overcomplicated what should be simple. Too many people, too much process, and not enough clear thinking. They embed themselves in the business and lose perspective - turning strategy into a production line. What’s missing is the sharp, external perspective and creative spark that drives real change.
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What’s the value you give to clients?
A creative, actionable way forward. Strategy that inspires, opens doors, and gives teams the clarity and confidence to move - without needing a translator.
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What do your best projects have in common?
They start with mess and end with momentum. Clients come in stressed, stuck, or overwhelmed - and leave with clarity, energy, and a direction they believe in. The dynamic is honest and constructive. The solutions are often unorthodox - the kind that help clients outcompete, not just catch up.
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Who isn’t a good fit?
Clients who want a tick-box exercise. Clients who aren’t honest or open to challenge. Clients who want to be told what they already believe. Little Vienna is for teams that want clarity, not comfort - and are ready to act on it.
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What's it like to work together?
Collaborative, fast, and focused. We ask sharp questions, challenge assumptions, and move at pace. No unnecessary calls, no fluff - just clear thinking and real progress. Clients often say it feels like having a creative partner who’s fully in it with them, without the baggage.
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What do you deliver?
That depends on the problem. It could be a tight positioning, a strategic direction, a big idea, a narrative, or a workshop that unlocks everything. But whatever the format, the real deliverable is clarity - and the confidence to move.