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Vitol
Brand consultancy | AW 2024
Vitol had grown fast, but without a unifying identity. This made internal decisions harder and external messaging inconsistent across markets.
LV distilled their complex, fragmented communications into a clear, aligned articulation of who they are and why they matter.
Leadership described the outcome as “a relief” - finally, something they could all get behind.
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House337 x Santander
Employee engagment | SS 2024
Santander needed to embed a new global brand platform across markets. But with thousands of employees in different countries, the task risked becoming a box-ticking exercise with little meaning.
LV created an internal engagement plan that transformed the rollout into an opportunity - connecting employees across geographies and inspiring them around a single, central idea.
What began as a challenge became a unifying moment for the brand, driving a more resonant and successful launch.
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Untangld x SBG
Consultancy | AW 2024
SBG’s proposition had become bloated and unclear after years of organic growth. Clients struggled to grasp their offer, and internal teams lacked a clear way to frame their value.
LV mapped the business lifecycle into four key stages, showing how SBG could add value at every stage.
This gave the team a new way to think, talk, and act - bringing clarity, confidence, and proactivity.
The result? A sharper proposition, stronger client relationships, and a long-term partnership secured.
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THE HIDDEN 20%
Research + strategy | AW 2023
A public figure wanted to launch a neurodiversity charity and podcast but needed credibility, clarity, and a strong foundation. The risk? A well-meaning idea without the depth or direction to cut through.
LV helped him understand neurodiversity from both clinical and cultural angles, shaping the strategy, brand, and positioning to spark real conversation.
The result was The Hidden 20% - a multi award-winning podcast featuring Kit Harington, Lewis Hamilton, Heston Blumenthal, and James Dyson, with 41 episodes (so far), a 4.8/5 rating, and a global impact.
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Vitol
Messaging + positioning | AW 2025
Vitol’s messaging was lost in corporate speak - sounding like everyone else. Without distinct language, internal teams lacked clarity and struggled to communicate what made the business unique.
LV refined their messaging, built sharper straplines, and tailored positioning to key audiences - embedding their brand into day-to-day communications.
The result was messaging that’s confident, distinct, and clear - built around Vitol’s real edge'; execution, scale, and agility.
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Connect2
Business consultancy | SS 2025
Connect2 played a vital role in society but had lost visibility and momentum. Its purpose was strong, but the narrative no longer cut through - leaving it overlooked and underpowered.
LV refined the brand’s positioning and reshaped its story to better reflect its impact and ambition.
The result was a renewed sense of energy and clarity - helping Connect2 reconnect with its purpose and audience.
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Untangld x Superbet
Brand consultancy | SS 2025
Superbet had momentum but lacked a clear global brand. Fragmented positioning and local inconsistencies were holding back their ambition to break into the global top 3.
LV worked with Untangld to run a co-creation sprint with senior leaders across five markets, developing a global brand framework rooted in insight, thrill, and player obsession - with flexibility to adapt locally.
The result was a unified global strategy, a fresh brand positioning, and a foundation for consistent storytelling and creative across teams and markets.
LV Projects.
We also run in-house projects designed to tackle commercial, human, and societal problems.
Drop us an email to find out more.
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Fixing workplace wellbeing at its core.
Only 13% of people are happy at work - and it’s not just about pay or workload. Groundbreaking research from Oxford and Yale proves that overlooked human and unconscious factors drive workplace wellbeing.
Project Adler goes deeper, using an empirical system to diagnose these hidden drivers - giving HR the insight to improve wellbeing, cut sick days, and boost productivity like never before.
Currently in pilot. To learn more, contact hello@littlevienna.co.uk.
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Using timezones to creative advantage.
When creative teams hit roadblocks, more late nights won’t fix them - a fresh perspective can. Burnout significantly impairs creativity, leading to reduced innovation and problem-solving abilities.
Project Nightjar uses time zones and top UK freelancers to work while you sleep, turning tough challenges into sharp ideas by morning. The result? Breakthrough thinking, an external perspective, and a competitive edge - powered by alternative viewpoints from the other side of the world.
Currently trialling. To learn more, contact hello@littlevienna.co.uk..
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Making better briefs equal better work.
Bad briefs waste time, money, and creative potential. Vague direction leads to missed opportunities, rework, and underwhelming results. One study revealed that 33% of marketing budgets are wasted due to poor briefs and misdirected work
Project Compass fixes this - refining and sharpening briefs fast and for a fixed fee, ensuring clarity, focus, and the right context to unlock great work. Need a long-term fix? We also provide formulas and training to help teams write better briefs consistently.
Trialling. Contact hello@littlevienna.co.uk to learn more.
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Translating research into insight.
Most research is just data - useful, but not actionable. Reports are packed with stats but miss the creative leap that drives real decisions. According to projections from Gartner, white-collar workers spend 30–40% of their time searching, finding, and assessing unstructured data.
Project Abril bridges the gap between the ‘what’ and the ‘so what,’ transforming dense or obvious findings into sharp, strategic insight that fuels creativity and action.
Currently in pilot. To learn more, contact hello@littlevienna.co.uk.